Backlinks are the most integral part of ranking, and they help your website rank faster in search engines in an organic way. These are also known as inbound links, which redirect readers to your website. You must create compelling and quality content to earn a good backlink. But do you know that different types of backlinks can help your page rank differently?
In this blog, I have shared the importance of backlinks and the types that can help rank your website. Wanna know more? Read the blog till the end for more info.https://www.graphersdesk.com/digital-marketing-agency/
What are backlinks and why are they important?
Backlinks, also known as inbound links, redirect readers to your page. It is an organic way to earn a significant position in search engines in the long term. The more backlinks you get for your site, the more chances you have to rank on Google and other search engines. But make sure that the backlinks are also a reputation of your site. So try creating quality backlinks and focus on quality over quantity.
Creating low-quality backlinks can put your website’s reputation at risk. If you want to create quality backlinks for your website, you can contact GraphersDesk, which is a digital marketing agency in Chennai.
What are the different types of backlinks?
Here is the list of the best and different types of backlinks that can help you in ranking.
Do Follow and No Follow
Do follow and No follow are the essential SEO backlinks types. The do-follow backlinks allow the search engines to follow them and help pass link equity to the linked page. At the same time, no follow-backlinks instruct the search engines not to follow them.
Editorial Backlinks
Editorial backlinks are the best type, and they are earned naturally through a proper content creation process. An editorial backlink is earned when another website finds your content superior, informative and rich in quality. These are earned naturally rather than by requesting or paying for them.
Manual Backlinks
Manual backlinks are another type of backlink created through link building or the proactive efforts of the website owner. These types of backlinks are not naturally created but are acquired manually by reaching out to the website and blog owners and requesting them to link your site. These types of backlinks are helpful because you have control over the quality by creating quality and relevant backlinks.
Guest Posts
Guest posts are another popular and significant backlink acquired by writing and publishing content to another site. These are performed on relevant sites within your industry to gain website authority. Ensure that the guest post you write is informative for your readers. Also, ensure that the website where you publish your guest posts is reputable.
Comment and Forum Backlinks
Comment and forum backlinks are acquired by leaving comments under the blog posts. These are the easiest ways of creating backlinks, but they are also considered low-authority and irrelevant. You can leverage The four well-known forums for creating backlinks: Reddit, Quora, Stack Overflow, Baby Center, Trip Advisor, etc.
Press Release Backlinks
Press release backlinks are obtained by publishing press release content about your business updates on a different website. It is helpful in two ways: gaining your brand exposure and making an endeavour to your SEO efforts. These types of backlinks are used to inform readers of a new product or service a company launches.
Social Media Backlinks
Social media backlinks are earned from a social media website or a page to your site. It could be found either in a post, in the comments, on the user profiles, or shared directly on the feeds. In this type of backlink, you must engage your audience through 2-3 lines of description about a particular topic and then add the entire blog for them to read.
Paid Backlinks
Though it is a black hat SEO tactic, these backlinks are one of the most prevalent types, with many opting for them. In this type of backlink, you pay money to another website for giving a backlink to your site. Too much dependency on this type of backlinks is not good.
The following are the different backlinks used to rank higher in search engines.
How do backlinks help in the ranking?
Here are some ways backlinks help in ranking..
Brings Authority
When so many people link to your site, it creates authority over your website, and as a result, the search engine puts your website on the first page of Google so that more people can access that information. So, make sure to provide quality content and information to your readers.
Shows Relevance
Backlinks help search engines understand how relevant your site is for a specific keyword and a topic, and when a user puts a keyword about that niche in a similar term, it shows the most relevant result to them. This is how your website gets ranked.
Gaining Votes
The more backlinks there are, the more votes there are. The backlinks you gain from other sites serve as votes to show the search engines that this particular page is authoritative, which later helps the ranking of that site. Hence, it would be best if you gained good votes.
Thus, backlinks serve as an essential factor in SEO ranking. Make sure the backlinks creation is a precise process where the priority should be the quality, not the quantity, indirectly impacting your authority and gaining credibility for your site.
